I like licorice but hate licorice flavored things, so I expected to hate this toothpaste. However, I was pleasantly surprised. I bought it because I want to try all the Marvis flavors, even ones I don't think I'd like, and I was glad to taste this one. It was less licorice-y than I guessed, but instead put me in mind of a German pfeffernuse cookie, especially after my morning coffee. As for all Marvis toothpastes, my teeth feel cleaner at first than your average Crest, and stay clean all day! I run my tongue over my teeth on the way home from a full work day and they feel like they were just brushed!! I can't go back to the old brands, it's Marvis or nothing for me now. Bonus: since using Marvis I haven't had a cavity, and it's been a few years and I used to have them before. So yay
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