This is a good tasting, clean protein powder. I looked hard for something that played friendlily with Balsam of Peru Allergies and most powders on the market contain vanilla in their flavorings(labelled as "Natural Flavors" and the like). The strawberry is mild but very natural. I really like this stuff. I'd have given it a 5 star but being only 15 grams of protein per serving and a bit costly(but that's the bane of the more natural powders), I can't call it perfect. I'd say it's pretty solid contender though and well worth the try. I intend to continue using this product. My one concern/question and I assume the NF folks will respond to is that on their site the bottles claim this is from grass fed cows. The product I purchased from Amazon does not say this. Perhaps it is but they updated the label? Changed their whey supplier